Good News! It’s the Economy!
We’re hearing more and more bad news about the economy. Ed McCartney of the Arizona Minority Business Enterprise Center sent me an article from the Phoenix Business Gazette which summarizes survey results by the Small Business Research Board. Basically, small businesses say they are pessimistic about the economy, are slowing hiring, and project slower growth. In fact, less than half (48%) predict any growth at all (in sales)!
Great news! You are one of the lucky ones. You see it coming, and you are making adjustments. You have secured your line of credit for cash flows and have designed special products or packages just for a recession. You have also identified places in your business that you could be more efficient, saving you time and money. The better news is that your competitors have NOT made these moves. In the end, this economy is going to be a wave that washes away the weaker competition, leaving companies like yours around to reap the benefits.
It’s not going to be easy, and it might not be fun either; but, it’s going to benefit your business. When good times come back around, your business is going to see a much-deserved growth spurt from your increased market share.
So, cheers to the economy!
